Privacy Policy for PIAfricana Marketplace

This Privacy Policy describes how PIAfricana Marketplace ("we," "us," or "our") collects, uses, and protects your personal information when you visit and make purchases from our website (the "Site").

1. Who We Are

PIAfricana Marketplace is an e-commerce platform operating from Dubai, UAE. Our website is designed to offer a curated selection of products across Africa, connecting customers with affordable, accessible, and reliable trade opportunities.

2. Information We Collect

We collect personal information that you voluntarily provide to us to enable core functionalities of our marketplace. This includes:

3. How and Why We Collect Your Information

We collect your information directly at the following points:

• Account Registration: To create and manage your personal account.
• Checkout Process: To process and fulfill your orders, including payment, shipping, and providing invoices.
• Newsletter Sign-up: To send you promotional emails, offers, and news about our products, with your explicit consent.
• Customer Support: When you contact us with inquiries or requests.

4. How We Use Your Information

We use the personal information we collect for the following business purposes:

5. Data Sharing with Third Parties

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. However, to operate our business and provide services to you, we must share your data with the following trusted partners who act on our instructions:

• Payment Processors (Stripe, PayPal): To securely process your payments. We do not store your full card details on our servers.
• Shipping Carriers: To deliver your purchased goods to your address across our operating countries.
• Email Marketing Tool (Mailchimp): To manage and send our newsletter and promotional emails (only if you have subscribed).
• Analytics Provider (Google Analytics): To understand how visitors use our Site, helping us improve our services. This data is generally aggregated and anonymized.

These third parties have their own privacy policies governing how they use the necessary data we share with them to perform these specific services.

6. Data Storage & Security

Security Measures: We implement industry-standard security measures to protect your data. Our Site uses SSL (Secure Socket Layer) encryption to ensure that your personal and transactional data is transmitted securely. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

7. Your Rights & Choices

You have the following rights regarding your personal data:

• Access and Correction: You can access, review, and update most of your personal data directly by logging into your account on our Site.
• Deletion: You can request the deletion of your personal data by contacting us, subject to certain legal obligations we may have to retain information.
• Marketing Opt-Out: You can opt-out of receiving future promotional emails by clicking the "unsubscribe" link at the bottom of any marketing email we send you.
• Data Portability: You can request a copy of your personal data in a structured, machine-readable format.

8. Cookies Policy

Our current website implementation does not directly use cookies for tracking or personalization. However, please be aware that our third-party service providers (like Google Analytics) may use cookies and similar tracking technologies. We recommend reviewing their privacy policies for more information on how they use data.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by sending an email or SMS to the contact information you have provided.